For many Christmases now we have been wishing our customers happy holidays with postcards from Doctors Without Borders, as part of the charitable contribution that we make each year to this organization.
This year, we wanted to adapt to the new communication trends in which video is king, and together with the NGO we prepared an emotional audiovisual holiday greeting that shows real cases of people who the organization is helping.
The recording displays our logo along with the DWB logo, together with a clear, simple message: “Because there is no better gift than saving a life, we collaborate with Médecins Sans Frontières (Doctors Without Borders) so that in 2018 they can be with those most in need”.
Roberlo’s donation will be transformed directly into medical assistance for the victims of humanitarian emergencies such as natural disasters, armed conflicts, epidemics and famine.
It is our obligation not to look the other way when faced with the injustices of the world, and our slogan “Changing Color Values” reminds us of this every day.
If you would like to see this Christmas greeting, you can watch it on the left hand side of the screen, on Roberlo TV on our website, or on our YouTube channel.
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